NEW YORK, NY, Usa, June 18, 2022 /EINPresswire.com/ — BILLY PORTER, LYNAE VANEE WANT PROGRESSIVE TRANS Legislation AND Improved HAIR STYLING FOR TEXAS LEGISLATORS IN PARTNERSHIP WITH BARBA’S STRANDS FOR TRANS Motion
New “Transphobe Takedowns” marketing campaign will hyper-target Ted Cruz and Greg Abbott at the Texas GOP Conference this June 17th, 2022 – which ironically coincides with Satisfaction Thirty day period.
In 2017, Barba Grooming Salon in NYC introduced Strands for Trans, a motion to build trans-friendly barbershops and salons across the region. Now, in reaction to the anti-trans legislation remaining handed by Texas legislators like Ted Cruz and Greg Abbott, Strands for Trans is contacting out these politicians for their negative hair, and their even uglier legislation.
The new campaign, ‘Transphobe Takedowns,’ stars pop-culture icon Billy Porter and multi-faceted poet and influencer Lynae Vanee slash down Cruz and Abbott with their rapid wit. The marketing campaign was motivated by the scene in Porter’s Emmy Award successful display POSE, when Dominique Jackson’s character Elektra “Reads a Transphobe for Filth”.
Billy Porter, commenting on the objectives of the Campaign said, “These politicians have no organization trying to dictate and legislate who you are and are not permitted to be. And hosting a GOP Conference over Pride and the weekend of Juneteenth, exactly where they’ll no doubt chat more about stripping persons of their civil legal rights? Hell no.”
You should stick to the hyperlinks to movies that includes Billy and Lynae, which have been produced now targeting Greg Abbott (https://little bit.ly/3xw4017) and Ted Cruz (https://little bit.ly/3HA7VyE) for the two their political and hair-styling options.
To maximize the impact of the marketing campaign, Barba’s Strands for Trans will crash the 2022 Texas GOP Conference, scheduled at the top of Satisfaction Thirty day period. The #TransphobeTakedowns will be boosted ideal into the phones of Texas legislators and convention attendees by geo-targeting them at the Houston Conference Center. Petty? Possibly a very little. Necessary? 100%.
In the close, the campaign is built to build favourable transform for the trans neighborhood. Every single of the #TransphobeTakedowns concludes with a simply call to action to StrandsforTrans.com, where by homeowners of inclusive barbershops and salons can include their firms to the Strands for Trans registry and trans allies can create to their legislators demanding an end to anti-trans legislation. With about 7,500+ salons currently registered, it is safe and sound to say anti-trans legislators are about to have really whole inboxes. And some incredibly bad, negative-hair days.
About STRANDS FOR TRANS:
Strands for Trans was established in 2017 by Barba Grooming Salon in collaboration with Terri & Sandy, an advertising company primarily based in New York. It was born to fight discrimination versus the trans group in barber shops and salons across the place and recognized the world’s initially registry of trans-friendly spaces. Thanks to the latest wave of anti-trans legislation, the Strands for Trans movement has experienced explosive expansion and has garnered coverage on information exhibits throughout the state.
About BARBA Grooming Salon:
For yrs boutiques and barbershops have coexisted, separate entities serving different clientele. Barba has united these two diverse solutions in a single location, supplying large-finish boutique providers and a lot more modestly priced conventional barbering underneath a single roof, led by Xavier Cruz. This Grooming Boutique is furnished by a highly skilled and properly-regarded workers. Through their many years in business enterprise they have strived to constantly aid their neighborhood by means of several distinct selfless attempts. Irrespective of whether that be to give makeovers to homeless LGBTQ teenagers, or create a worldwide initiative identified as Strands for Trans, to give a protected haven for transgender persons just wanting to get a haircut, or producing a unique way for men to get analyzed for testicular most cancers though finding a free of charge haircut correctly named, Pay back With Your Balls. Barba will always glance to assist their neighborhood in any way they can.
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Billy Porter & Lynae Vanee on Texas Legislators Hair Styling and Trans Politics