Healthy Skin

Gold Bond Introduces “My Scar My Tale” Marketing campaign with Riverdale Actress Vanessa Morgan Encouraging Embracing the Tales Instructed on Pores and skin

BRIDGEWATER, N.J., July 21, 2022 /PRNewswire/ — As tradition pushes again on old-fashioned attractiveness requirements and filtered perfection, it is making house for a motion that places unique pores and skin on show. On a daily basis our pores and skin is put to the take a look at, and through the years it turns into an intricate canvas that tells our lifestyles’s tales – tales which can be price sharing. 

Enjoy the interactive Multichannel Information Unlock right here: gamers/English/9070651-gold-bond-my-scar-my-story-campaign-vanessa-morgan/

That is why, as a part of Gold Bond’s undertaking to champion wholesome, actual pores and skin, the emblem has partnered with Riverdale actress Vanessa Morgan to release “My Scar My Tale,” a crusade that empowers other folks all over to include their scars and have fun the tales advised on their pores and skin.

Vanessa Morgan Celebrates Actual Pores and skin with Gold Bond
Vanessa helped Gold Bond release the “My Scar My Tale” crusade by means of sharing her maximum essential pores and skin tale – the C-section scar from the beginning of her son, River – by way of IG Reside (@VanessaMorgan) whilst receiving a significant tattoo to commemorate her scar, created by means of tattoo artist, Noah Lee (@_n.a.l.).

“I gave beginning to my son, River, in 2021 by way of C-section, and the ensuing scar tells the tale of this pivotal second in my lifestyles, mentioned Morgan of the importance at the back of her new tattoo. “To honor my maximum essential scar tale, I am delighted to spouse with Gold Bond to commemorate the happiest day of my lifestyles with a tattoo, subsequent to my scar, of the phrase ‘Kintsugi.’ Kintsugi is the Jap artwork of placing damaged pottery again along side a unique lacquer, steadily dusted or blended with gold, silver or platinum, to create stunning seams within the cracks. I have in my opinion all the time admired what I have interpreted as the idea that at the back of Kintsugi – constructed on the concept, in embracing imperfections, you’ll create an excellent more potent, extra stunning piece of artwork out of one thing as soon as damaged – and I have selected that to characterize my trust that my frame is extra stunning now, with this scar, than it ever used to be earlier than.”

Gold Bond and Vanessa also are empowering others to include their actual pores and skin and develop into a part of the “My Scar My Tale” motion by means of sharing their scar tales on their social media channels with #MyScarStory, tagging @goldbond.

Vanessa’s Actual Pores and skin Well being Pointers
Along with telling the touching tale of her fresh C-section and giving lovers a entrance row seat to the introduction of her new tattoo, Vanessa additionally shared recommendations on how she helps to keep her pores and skin taking a look and feeling wholesome day by day.

She did that to empower her lovers to really feel assured of their actual pores and skin, sharing, “I would like my pores and skin to appear and feel wholesome so I believe assured and will focal point on what truly issues: dwelling my unique lifestyles and provoking others to do the similar.”

Morgan endured, “via this partnership with Gold Bond, I wish to inspire other folks to honor the tales their pores and skin tells – and assist them in finding their very own regimen for pores and skin that appears and feels wholesome, letting them really feel assured of their pores and skin so they may be able to focal point on what truly issues: dwelling their unique lives.”

In order that everybody can stay their pores and skin wholesome whilst celebrating their scar with an everlasting tattoo, Vanessa’s tattoo artist, Noah Lee, shared his suggestions for post-tattoo care*, together with the appliance of therapeutic ointments and moisturizers:

  • After bandage elimination, I like to recommend a therapeutic ointment, corresponding to Gold Bond® Complicated Therapeutic Ointment, to give protection to pores and skin and stay the tattooed pores and skin wet.
  • After the tattooed pores and skin has healed, I really like a light-weight, fragrance-free lotion, like Gold Bond® Natural Moisture Day-to-day Frame & Face Lotion to proceed to stay pores and skin moisturized and nourished.
  • Either one of the above merchandise were examined by means of dermatologists and are hypoallergenic – on the other hand, other folks with in particular delicate pores and skin must seek advice from a well being care skilled.

“I’m an avid consumer of Gold Bond, in particular Gold Bond® Complicated Therapeutic Pores and skin Protectant Ointment to temporarily soothe and relieve my pores and skin when it is dry or cracked – in addition to the Gold Bond® Therapeutic Hydrating Lotion for instant hydration, which is part of my routine for noticeably more fit taking a look pores and skin,” mentioned Morgan.

About Gold Bond® Medicated Complicated Therapeutic Ointment
Gold Bond® Medicated Complicated Therapeutic Pores and skin Protectant Ointment is clinically proven to revive wholesome pores and skin and in addition supplies 24-hour moisturization. The high-performance components protects, hydrates and restores pores and skin. For dry, cracked pores and skin. Freed from preservatives, dyes, and fragrances.

Key Substances: White Petrolatum • Shea Butter • Ceramides

To be had in 1.75oz, 7oz • beginning at $4.97

About Gold Bond® Natural Moisture Day-to-day Frame & Face Lotion
Gold Bond® Natural Moisture Day-to-day Frame & Face Lotion is an ultra-lightweight lotion clinically proven to ship 24-hour hydration from a fast-absorbing components with 7 moisturizers and three nutrients – plus hyaluronic acid and of course sourced grapeseed oil. Dermatologist-tested, hypoallergenic, and freed from parabens, dyes, and fragrances.

Key Substances: Hyaluronic Acid • Naturally Sourced Grapeseed Oil • Niacinamide • Ceramides 

To be had in 5.5oz, 14oz, 20oz • beginning at $4.97

About Gold Bond® Therapeutic Hydrating Cream & Frame Lotion
Gold Bond® Therapeutic Hydrating Cream & Frame Lotion moisturizes, heals, and smooths dry pores and skin. It’s filled with 7 crucial moisturizers and three nourishing nutrients – like Nutrition A, Nutrition C, Nutrition E and aloe – that is helping give a boost to the semblance of pores and skin and save you moisture loss. Fast-absorbing, non-greasy components supplies speedy hydration that lasts all day. Dermatologist-tested and hypoallergenic.

Key Substances: Nutrition A • Nutrition C • Nutrition E • Aloe

To be had in 5.5 oz., 6.8 oz. (cream) 14 oz., 16.8 oz., 20 oz. (lotion) • beginning at $4.97

About Gold Bond’s “My Scar My Tale” Marketing campaign
Vanessa’s tale is solely one of the pores and skin tales price listening to. Develop into part of the My Scar My Tale motion by means of sharing your scar tale with #MyScarStory and tag @goldbond to empower others to include their actual pores and skin and sign up for the dialog. 

About Gold Bond
As you stretch, your pores and skin stretches with you — it bends, bruises, chafes, and cracks. So, Gold Bond® delivers excessive functionality skin care for actual lifestyles and actual pores and skin – pores and skin in movement, pores and skin in motion, pores and skin in a position to are living. Pores and skin is your champion. One that are meant to by no means accept silver.

From the start, Gold Bond® merchandise were about worrying, making improvements to, and nourishing pores and skin – beginning with Gold Bond® Medicated Powder which used to be offered in 1908. Since then, Gold Bond® has grown right into a market-leading skin care logo. Our circle of relatives of goods comprises frame creams and lotions, our well-known frame powders, foot creams and lotions, and primary support treatments. We’re cutting edge leaders with merchandise for getting older pores and skin, cracked pores and skin, on a regular basis hydration, and area of expertise skin care wishes like eczema vulnerable pores and skin.

Our merchandise are interested in serving to other folks are living dynamic, numerous, and energetic lives.  And annually we release extra cutting edge merchandise, so extra other folks can get extra enjoyment out of dwelling in their very own pores and skin. So, champion your pores and skin with Gold Bond®.

* Despite the fact that Gold Bond merchandise are clinically examined for efficacy and protection, they have not been in particular examined on tattooed pores and skin.

Diana Torres-Bixby, Salutem
[email protected]

SOURCE Gold Bond

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